Tuesday, May 29, 2007

Ethnography and mobile design

I wanted to share an informative article from the BBC that interviewed Jan Chipchase, principal researcher at Nokia Design on how he has used ethnographic insights to inform the design of mobiles. His work includes bringing research teams into the actual cultural contexts of use in order to make better business decisions for Nokia.

Read the rest of my post at mobilemuse.ca>>

Labels: , ,


Post a Comment

<< Home